Monday, July 28, 2008


Woot is an online retailer of hardware, electronics, and geek gadgetry, whose slogan is "One Day, One Deal."  Each day, a different discount product is posted at midnight Central time.  Whether or not the previous day's product is sold out.

The main page formula is simple: a product picture, a product name, a price, and a witty description.  If the product is crappy, the description will likely tell you so.  Today's description personifies a Lexmark printer as a job applicant. 

Occasionally, will host a Woot-off, where a new product is posted immediately after the prior product sells out.  Woot-offs last anywhere from 24-72 hours, during which the page is decorated with rotating orange lights and an orange progress bar at the bottom that lets you know how much product stock remains. 

Woot sometimes sells a Bag of Crap.  For a whole dollar, you get a surprise.  Contents in the past have included things like Samsonite camera bags, USB thumb drive locks, Kodak EasyShare all-in-one refurbished printer, cyborg joysticks, arbor lights, welding gloves, mini optical mouses (mice?), Kensington PC Key LE encryption tools, light-up dinosaurs, etc.  So far, there have been no reports of actual crap in the bag of crap. 

Woot has since inception branched out into wine and shirt peddling territory, as well as a bevvy of marketing shenanigans such as special product launches and two-packs of products every Tuesday.  

Woot: it's daily, and it's Interwebby, so it wins. 

(From my friend Guy a long time ago, and Wikipedia.)


Guy Danus said...

woot is my secret lover.

the descriptions are pretty much always a total hoot.

W. E. B. Du Blag said...

My favorite part are the flashing lights. I'm like a moth to the flame, man. Moth to the flame.